NASM-Certified · 20+ Years Coaching

Free 2-Page Cheat Sheet · No Card, No Catch

You're Overpaying for Supplements. Here's How to Stop.

The 5-point label check I give every coaching client, plus the real cost of greens, protein, a multi and omega-3 side by side.

✓ The 5-point check that exposes underdosed "proprietary blends" in 30 seconds

✓ The price table: what $99 greens cost per year vs the member-priced equivalent

✓ The honest list of what you probably don't need to buy at all

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Supplement Buyer's Cheat Sheet free guide cover

20+ years coaching real people

NASM CPT, CES, PES

NESTA Nutrition Coach

Every number verifiable

What's in the cheat sheet

Two pages. One minute per product. Read it once and you will never look at a supplement label, or a price tag, the same way again.

Page one

The 5-point label check

Full label transparency, third-party testing, clinical dosing, sourcing, and price-to-quality. Most bestsellers fail at least two.

Page two

The real cost table

Greens, multivitamin, omega-3, whey. Retail price, per-year price, and the member-priced equivalent, side by side.

Page two

The "do I even need this?" list

A nutrition coach's honest take on which supplements earn their spot and which ones are marketing.

Where the money actually goes

Most premium supplement brands don't make anything. They buy from the same contract manufacturers as everyone else, then price in the ads.

What the label wants you to believe

Twenty ingredients means twenty benefits.

A $99 price tag means a premium formula.

"Proprietary blend" is a trade secret.

"Made in a GMP facility" means it was tested.

What is actually true

Twenty ingredients at a fraction of a gram each is a label, not a dose.

You are paying for the influencer deals and the shelf space.

It is a way to hide how little of each ingredient is inside.

Third-party testing is the exception, not the rule.

This isn't a supplement pitch

What it's not

✕ A sales page for a magic powder

✕ A list of 30 things you need to buy

✕ Hidden numbers you can't check yourself

✕ Something that costs you anything

What it is

✓ A filter you can run on any product in a minute

✓ Real prices you can verify on the product pages

✓ Honest about what you don't need

✓ Free, and yours to keep

Coach Luke, NASM-certified personal trainer

Why I made this

I'm Coach Luke, a NASM-certified personal trainer and NESTA nutrition coach. I've spent 20 years watching clients spend $80, $100, sometimes $150 a month on supplements that were mostly branding.

Not bad products, just overpriced ones with a label built to look impressive. The fix isn't complicated: five things to look for on a label, and what the same ingredients cost without the markup. That's the whole cheat sheet.

NASM CPT, CES, PES

NESTA Nutrition Coach

Collegiate Track and Field

20+ Years Experience

Real advice. Real results. No gimmicks.

Free. Takes 10 seconds.

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Run your most expensive supplement through the 5-point check tonight.

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